As an experienced Board-Certified Plastic Surgeon in San Francisco, Dr. Karen Horton understands the fundamentals of running a successful medical practice and how online marketing is pivotal in our current society. In her new e-book, Pillars of Practice: Online Marketing Tactics They Never Taught Us in Medical School, Dr. Horton explains how she has established herself as a trusted and sought-after provider for patients seeking cosmetic and reconstructive and Plastic Surgery procedures in the Bay Area. Co-authored with Dr. Shruti Tannan and Vinay Tannan, Pillars of Practice focuses on the important role that online marketing plays for modern health professionals.

A Valuable Resource for Medical Providers

Dr. Horton understands the unique challenges faced by physicians and other health professionals in private practice. Medical school teaches future doctors how to treat patients, but does not provide the foundational knowledge needed to grow a business. In Pillars of Practice, Dr. Horton and Dr. Tannan share first-hand insights into digital marketing for medical practices and give the tools and tips needed to help providers create their own strategies for success.

Download Pillars of Practice Today

In addition to her dedication to helping patients, Dr. Horton is also committed to sharing knowledge. Whether you are considering launching a new business, or you are looking to jumpstart an existing practice, this e-book will give you step-by-step checklists and detailed advice to grow your business. Download Pillars of Practice now.